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1. Businesses produce a Common Good Balance Sheet
Using the Common Good Matrix, results show a company’s contribution to the Common Good. It becomes clear how fair, sustainable and transparent they are.
2. Products receive an ECG label with the Common Good score
This allows customers to make truly informed decisions about the products and services they buy and consume.
3. Economic policies provide ECG businesses with advantages
Through taxation and incentives, ECG businesses become price competitive and are more successfull in the market.
Checklist: 3 Columns / ephazised background
Common Good Matrix slider
The Common Good Matrix is a model for the organizational development and evaluation of entrepreneurial as well as charitable activities. It assesses and scores the contribution to the common good. The values shown in the columns are those which promote successful relationships and a good life. The rows reflect the five stakeholder groups which an organization has most contact with. In the intersections between the values and the stakeholder groups, 20 common good themes describe and evaluate an organization’s contribution to the common good.
Watch or click through this animation to learn more.
Map (companies)
ECG Companies around the World
Portfolio extract (advocates in one category)
Voices from Politicians
If you are a politician and you want to support the ECG, please, send an email to politics@econgood.org.